Max International Annouces Partnership With Guthy-Renker's Principals
Salt Lake City, UT (April 23, 2007) - Max International, a new nutraceutical network marketing company, today announced that Bill Guthy, Greg Renker and the principals of Guthy-Renker, one of the world's largest direct response television companies, have personally invested in Max International. As part of their investment, the principals in Guthy-Renker will facilitate and accelerate Max International's mission in an effort to bring nutraceuticals to the next level by bringing to Max International their unique knowledge, experience and their reputation for delivering quality products through award winning shows featuring today's biggest stars.
"Never before has any network marketing company formed a partnership of this magnitude," said Craig Case, president of Max International. "In addition to their financial investment, the expertise that Bill, Greg and their partners bring to Max International in domestic and international marketing, distribution, infrastructure, facilities and strategic alliances is immeasurable."
Max International was formed in September 2006, to introduce consumers to the patented formulations of renowned medical scientist and physician, Dr. Robert H. Keller, a former researcher for various pharmaceutical companies. Keller has licensed his patented anti-aging and immune support supplements for worldwide distribution to Max International.
"The breakthrough nature of Max's patented formulations, combined with their executive management team's extensive experience led us to seize this once in a lifetime opportunity to invest in Max International," said Greg Renker. "Although we can't take credit for Dr. Keller's innovative products or their development, we like what we see, we think we can add wisdom, and we are happy to support Max International in their effort to offer a higher quality of life to the world."
With sales of more than $1 million in its first two months, Max International is one of the fastest- growing companies in the network marketing category. Because of their breakthrough nature, Dr. Keller's nutritional supplements have been granted composition patents. Because the products are so effective, Max International will submit them for double- blind placebo-based clinical testing which will be independently reviewed by Institutional Review Boards for medical publication.
Max International was formed in September 2006, after acquiring the exclusive worldwide licenses to the patented nutritional supplements created by Robert H. Keller, MD, MS, FACP. Among his many medical and scientific accomplishments, Dr. Keller has served on the Scientific Review Panels of the National Institutes of Health, the VA and was recently elected to the Board of Governors of The American Academy of HIV Medicine. A former faculty member and medical researcher at the Mayo Graduate School of Medicine and the University of Wisconsin, Dr. Keller's patented formulas are in the fields of immunology, glutathione enhancement, anti-aging and weight loss. Max officially began its pre-launch multi-level marketing program in February 2007. In its first two months, sales surpassed $1 million dollars and more than 4,000 sales associates joined the company. Company headquarters are located in Salt Lake City, Utah.
About the Investors
Established in 1988, Bill Guthy, Greg Renker and their partners have built Guthy-Renker into one of the world's largest direct response television companies with annual sales of $1.5 billion. Guthy-Renker is known as the leading producer of high-quality infomercials and products designed for direct response television sales. Under their leadership, the independently-owned, vertically-integrated company has since broadened its focus into every area of electronic retailing, making quality products available to U.S. and international consumers through broadcast television, cable and satellite, as well as internet, telemarketing, direct mail and retail channels.
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